Advertisement

Super Bowl

Published/Aired: 
January 2012
Description: 
Advertising Agency: TDA_Boulder, Boulder, USA
Associate Creative Director / Art Director: Matt Leavitt
Associate Creative Director / Copywriter: Jeremy Seibold
Agency Producer: Susan Fisher
Creative Directors: Jonathan Schoenberg, Thomas Dooley
Production Company: HSI, Los Angeles
Director: Ryan Ebner
D.P.: Scott Buttfield
Executive Producer: Michael McQuhae
Line Producer: John Winter
Editorial / Post: Cosmo Street
Editor: Katz
Color Correct: Company 3
Telecine Operator: Stefan Sonnenfeld
Sound Design: Lime Studios
Engineer: Dave Wagg
VFX: The Brickyard, Santa Monica
Online Editor: Patrick Pulatian

Comments (12)

Log in or register to post comments

Highest Rated

LoF's picture
LoF
Activity Score 4

Idea was good, the problem is "decoding". Say and communicate are two big different things. He is "talking" about service but I´m not sure "he" is communicating great service. I wont be happy to be served by him. I get the point but his performing does not engage.

gadgets's picture
gadgets
Activity Score 1063

so, so. 5/10

gadgets's picture
gadgets
Activity Score 1063

and one more thing: even Kids don't trust banks

stevel's picture
stevel
Activity Score 423

kids don't trust banks? what does that have to do with anything?

Hadrons's picture
Hadrons
Activity Score 6017

Maybe she took it literally, like first step, first shoe, first kiss etc, etc, etc.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Temple's picture
Temple
Activity Score 11337

I disagree gadgets. Given the Superbowl frame of mind (which is not really advertising as we know it, but more like a freak circus of exhibition commercials) this is hilarious.

gadgets's picture
gadgets
Activity Score 1063

Temple I agree that the commercial is hilarious but I have a short quiz for you.
Your bank should be:
1. A Bank You Can Trust
2. A Funny Bank

kleenex's picture
kleenex
Activity Score 43398

I agree with Temple on this.

Hadrons's picture
Hadrons
Activity Score 6017

Great service!!! lol
I'm with Temple re hilarious.

A Bank with tinkle sensitivity. :-))

p.s. & memorable

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

sambuca's picture
sambuca
Activity Score 1066

they spend 1000 of dollars for this?
if they'd really care for their customers they could spend that money more wisely.

they took a lie and created an ad around it for the Super Bowl. there is no service for a customer, since everybody is going to sit and watch if anything else is going to happen.
the only benefit is that for the bank. everybody is going to talk about it. about the ad.

but thats advertising i guess.

andylefty's picture
andylefty
Activity Score 4535

I see the point made above that people are going to stay and watch.

However the idea is funny.

celini's picture
celini
Activity Score 90

Una buena idea. Sencilla y original.

LoF's picture
LoF
Activity Score 4

Idea was good, the problem is "decoding". Say and communicate are two big different things. He is "talking" about service but I´m not sure "he" is communicating great service. I wont be happy to be served by him. I get the point but his performing does not engage.

Advertisement

20% Off Sale at iStock until December 9th 2016