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Don't bring last night home with you

Published/Aired: 
October 2010
Description: 

In South Africa, Essentiale is a well-known liver remedy that helps your body recover from the effects of over-indulgence in alcohol. To illustrate this – our campaign warns revelers, “Don’t bring last night home with you.” In this digital advert, we decided to incorporate an infamous crew of party animals - the well-known Afrikaans rock band, Van Coke Kartel to greet our hungover hero first thing in the morning. The end line, “Moenie gisteraand huis toe bring nie,” literally means “Don’t bring last night home with you.”

Film advertisment created by Saatchi & Saatchi, South Africa for Essentiale, within the category: Pharmaceutical.

Comments (11)

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Highest Rated

Guest's picture
Guest

befok verby

Guest's picture
Guest

befok

Guest's picture
Guest

I think it's funny.

Guest's picture
Guest

cool

Guest's picture
Guest

befok verby

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

A lot of noise but not an unexpected solution.

Guest's picture
Guest

baie cool

HappyHour's picture
HappyHour
Activity Score 2381

very funny and absolutely NAILS the target audience

Jihocech's picture
Jihocech
Activity Score 20

funny : )))))

Guest's picture
Guest

Be foken shit.

julian84's picture
julian84
Activity Score 102

Done to death!!

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