ESPN / SEC Network: Coaches

One month before the SEC Network launched, this 30-second spot, which features each SEC coach, aired. Backed by Johnny Cash's "The Man Comes Around," the spot reminds viewers and fans that whether their style is spirited or stoic, the buck stops with these 14 men.

Advertising Agency: McKinney, Durham, USA
Chief Creative Officer: Jonathan Cude
Associate Creative Director / Art Director: Matt Trego
Art Director: Jordan Eakin
Copywriters: Roger Fish, David Sloan
Production Company: McKinney
Director: Michael Lawrence
Executive Producer: Naomi Newman
Art Buyer: Stephanie Witchger
Published: July 2014