EKU 28 Beer: Urinal

To highlight the 11% alcohol content of EKU 28 – one of the strongest beers in the world – this campaign warns drinkers about the potential dangers of going overboard.

Advertising Agency: Grey Hong Kong/Itect
Creative Directors: Paul Chan
Copywriter: Paul Chan
Art Director: Joe Harris
Animator: Billy Wai

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5 comments

xerecMonday, October 8, 2007 - 14:54

Interesting!
Why do you need the first part of the commercial?
Why do you have to tell people how to enjoy the beer?

102 pencils

FattoTuesday, October 9, 2007 - 04:12

What says the man up me....??

Great Work!
Great Direction.

397 pencils

truecopyTuesday, October 9, 2007 - 04:44

Nice work. Made me LOL. ;)

7 pencils

burroestrellaTuesday, October 16, 2007 - 17:55

The %11 sold me!

9453 pencils

TempleWednesday, May 26, 2010 - 13:20

Feels like piss even after 3 years. Sorry.

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