DStv’s platform is that if offers South African viewers the biggest choice of entertainment on over 80 world-class channels. To show this awesome variety and premium nature of their offering, we partnered with production house Luma to create South Africa’s first fully animated 3-D commercial. Flighting as both a cinema and TV spot, the story of the little girl and the balloon artist demonstrates that DStv really does have whatever you’re looking for, and the use of 3-D (in the cinema version) aligns the brand with cutting-edge entertainment technology.
Advertising Agency: Ogilvy Johannesburg, South Africa
Executive Creative Director: Fran Luckin
Creative Director: Jonathan Beggs
Art Director: Chantelle dos Santos
Copywriter: Dan Parmenter
Producer: Tessa Weakley