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Cubehead

Published/Aired: 
August 2010
Description: 

Editor: John Smith, A.C.E.

Advertising Agency: CHI & Partners, London, UK
Agency Producer: Kate Hardwick
Creative Director: Ewan Paterson
Creatives: Dave Masterman, Ed Edwards
Editorial Company: The Whitehouse, London
Editorial Producer: Lisa Kenrick
Production Company: Smith & Jones Films, London
Director: Ulf Johansson
DP: Stephen Keith-Roach
Producer: Philippa Smith
VFX Company: The Moving Picture Company, London
VFX Supervisor: Matthew Unwin
VFX Artists: Michael Gregory, Jason Hayes, Lisa Ryan
VFX Elements Camera Op: Tobie Lang
Colorist: Jean-Clement Soret
Post Producer: Chris Allen
Audio Post House: Wave, London
Sound Designer: Parv Thind
Dolby Mix: Tony Rapaccioli

Comments (42)

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Highest Rated

Joda's picture
Joda
Activity Score 357

i agree with CrackerJackWorks. Nice realisation

CrackerJackWorks's picture
CrackerJackWorks
Activity Score 18545

nice

Guest's picture
Guest

Video doesn't work for me but I think this is a really old video, looking at the thumbnail.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Can't open the video but by looking at the thumbnail I think this is a really old video.

gonndo's picture
gonndo
Activity Score 1094

Ivan, can I ask you something???

Do you upload all these ads according to the date they went published, or as soon somebody send it to you???

I'm asking because I saw this ad like a month ago or even more, I can't remember it properly...

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

Guest's picture
Guest

Is that crime? I've never seen it before. Maybe it's because I have a job and I'm just too busy to hover over this site's every post on facebook.

royschellekens's picture
royschellekens
Activity Score 390

Thank you for investing your valuable time in this wonderfull post. Truly inspirational. Thank you!

http://twitter.com/royschellekens

Hate advertising? Make better ads.

Jupiter's picture
Jupiter
Activity Score 547

First glance on the thumbnails I thought its for sony playstation which was done a couple of years back...

commenting just to gather more pencils:-)

samanfani's picture
samanfani
Activity Score 102

I think as a Commercial It`s not working, I mean I`m not motivated for a cold drink.

Guest's picture
Guest

agreed, this is definitely one of those commercials that I classify as "Are they trying to sell something here? seriously?"

akshaysrikar's picture
akshaysrikar
Activity Score 420

the line would go for any product in this category.

Guest's picture
Guest

It's nice. But maybe this ad for a boys teenagers? I'm won't buy this. And not because this drink doesn't sold in my country) Just because - it really a bit nasty sight for me, for a girl

Guest's picture
Guest

Is that English?

consolidated.db's picture
consolidated.db
Activity Score 545

line doesn't bring it home for me.

Cube's picture
Cube
Activity Score 458

Playstation?

Guest's picture
Guest

+1

bi_sign's picture
bi_sign
Activity Score 262

Wowww....

Guest's picture
Guest

Nicely done but way to creepy to actually work!

Marlus Lau's picture
Marlus Lau
Activity Score 1808

Very nice idea!

Guest's picture
Guest

I almost threw up. I'll never watch it again.

Ensamblador's picture
Ensamblador
Activity Score 239

I like it.

thaistylez's picture
thaistylez
Activity Score 224

does anyone know the soundtrack of this ad?

Andrej's picture
Andrej
Activity Score 656

Too creepy

Guest's picture
Guest
Guest's picture
Guest

different idea mate.
looks cool.

Guest's picture
Guest

To thaistylez

say oups upside your head - The gap band

thaistylez's picture
thaistylez
Activity Score 224

Thank you :)

Guest's picture
Guest

COOL IDEA...BUT KINDA SPOOKY.......

dthlb72's picture
dthlb72
Activity Score 545

Good idea.... nice execution!

Guest's picture
Guest

Intriguing idea for a water brand

Guest's picture
Guest

Really nice.....

www.prabaharancs.com

Mju_'s picture
Mju_
Activity Score 174

interesting, but for some reason I don't like it

Guest's picture
Guest

PlayStation did it last year in print.

clayology com's picture
clayology com
Activity Score 245

Ewww...its Ugly!!! Nice Idea...but..it doesn't force me to go buy the drink!!

Ads u create needs Attention!! http://www.claycardstudio.com

pez's picture
pez
Activity Score 1802

Amazing!! Reminds me to PSP print ads...

zero27's picture
zero27
Activity Score 52

Amazing CGI! I didn't expect that final about dehydration and the call to drink the product (maybe a little too generic), but I guess it could fit in a lot of other themes too.

--
zero/27 design
http://zero27.com.br

velle's picture
velle
Activity Score 1550

doesn't work at all for a beverage - really fun imagery though!
brains work better after being hydrated... yea, i can see how it ties with the imagery, but the feel is all wrong.
playstation's grosteque with the bloodied meat pieces you can still see... just saying. this one's better.

淘米伢's picture
淘米伢
Activity Score 22

wow it's great idea,but i think it's not a good ad.

Guest's picture
Guest

that's a long walk for a drink, but the walk was entertaining in a freakish way. Nice execution.

macluvin's picture
macluvin
Activity Score 397

that's a long walk for a drink, but the walk was entertaining in a freakish way. Nice execution.

Guest's picture
Guest

espectacular.. I wish I did this.

Janae's picture
Janae
Activity Score 385

good realisation, but I wouldn't remember the product.

Joda's picture
Joda
Activity Score 357

i agree with CrackerJackWorks. Nice realisation

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