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Re-enactment

Agency: 
Published/Aired: 
August 2014
Description: 

Under the slogan “Doritos Bits. Small but big in taste” Fitzroy was asked to produce a 10 second tag-on for the current Doritos television commercial. Both the familiar American monster truck and complete set were replicated in miniature form. With props made from cardboard, a radio-controlled mini monster truck, sugar glass and fireworks we then re-enacted the entire TV ad. Sure, it was smaller – but just as spectacular as the original.

Advertising Agency: Fitzroy, Amsterdam, Netherlands

Comments (1)

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Highest Rated

kleenex's picture
kleenex
Activity Score 43434

Although most of that ad was from the USA why is that foreign market getting Doritos bits??? The USA should have that product as well.

kleenex's picture
kleenex
Activity Score 43434

Although most of that ad was from the USA why is that foreign market getting Doritos bits??? The USA should have that product as well.

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