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D.N.F. (Non-smokers Rights): Toxic Brainstorming

Smoking makes you the garbage dump of the worst toxic products.

With cigarettes, people are feeded with the same toxics products no one would accept to see dumped by industrials : DDT, Arsenic, Acetone, an even some radioactive poison: Polonium 210.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume-Ulrich Chifflot
Art Director / Copywriter: Eddy Wilmerts
Director: Yvan Attal
Aired: March 2010

18 comments

Guest's picture
Guest

très bon!

F.Abboud's picture
F.Abboud
218 pencils

Very strong message but the TVC is bit dry!

krautland's picture
krautland
3218 pencils

entertaining.

tb putera's picture
tb putera
10 pencils

ouch!

kalpesh78's picture
kalpesh78
2580 pencils

nicely done.

ideas....30 minutes nahi toh free.

dani_boi's picture
dani_boi
162 pencils

This is amazing!

mark3r's picture
mark3r
1945 pencils

Bravo.

:::MARK3R:::

zvy555's picture
zvy555
4 pencils

great

Guest's picture
Guest

powerful.

Guest's picture
Guest

pretty impactful and relevant

Guest's picture
Guest

Great!

Guest's picture
Guest

nice d.

prs's picture
prs
210 pencils

Very dramatic, this work can have very strong and influential effect on childrens but for adults its totally misleading since the adults know the toxics are not dumped into cigarettes by bureaucrats or anyone intentionally or non-intentionally.

Don't follow the herd - be yourself!

Guest's picture
Guest

hahaha... you really made me laugh

Guest's picture
Guest

awesome! simply eye opener

cheruthara's picture
cheruthara
2 pencils

powerful

Guest's picture
Guest

superb,innovative

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