DirecTV: Dog Collar

Advertising Agency: Grey, New York, USA
Chief Creative Officer: Tor Myhren
Executive Creative Director: Dan Kelleher
Associate Creative Directors: Doug Fallon, Steven Fogel
Agency Executive Producer: Andrew Chinich
Agency Associate Producer: Lindsay Myers
Production Company: MJZ
Director: Tom Kuntz
Director of Photography: Emmanuel Lubezki
Editor: Gavin Cutler
Editorial Company: MacKenzie Cutler
Sound Design: Sam Shaffer, MacKenzie Cutler
VFX: The Mill, Schmigital
VO: Robb Webb

15 comments

2127 pencils

talkingisfreeMonday, January 30, 2012 - 22:16

Great campaign.

9453 pencils

TempleTuesday, January 31, 2012 - 02:27

Best of the three.

5644 pencils

HadronsTuesday, January 31, 2012 - 03:28

The power of one gesture. Nice.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

668 pencils

AndrejTuesday, January 31, 2012 - 04:00

Knocking it out of the park.

13048 pencils

Nike DieselTuesday, January 31, 2012 - 04:52

Great campaign. It's super hilarious.
But it kinda reminds me of this campaign for IKEA (2006) by Leo Burnett Warsaw:
http://www.coloribus.com/adsarchive/outdoor/ikea-better-living-starts-...

29998 pencils

sirvanTuesday, January 31, 2012 - 09:19

These remind me of something too. But I can't remember what.

+++

"I love some things, and don't love some other things."

1698 pencils

pezTuesday, January 31, 2012 - 04:53

Amazing campaign! Well done!

4432 pencils

andyleftyTuesday, January 31, 2012 - 05:43

Damn these are brilliant.

1746 pencils

Reality CheckTuesday, January 31, 2012 - 05:49

It’s fair to say if you don’t find anything hilarious somewhere in this campaign, you probably just don’t enjoy advertising.

41 pencils

ΩWednesday, February 1, 2012 - 01:05

Then so be it. I don't enjoy advertising. I clicked reading the comments thinking it may be something from outer space, but it was nothing of an whoa-factor. Besides ads are repetitive and I'd frankly turn on the TV every time I see it show up on screen.

109 pencils

audyrezaTuesday, January 31, 2012 - 23:47

nice.. i do like this..

83 pencils

ideas creatorWednesday, February 1, 2012 - 10:21

what a great one

150 pencils

EightSaturday, February 4, 2012 - 15:06

Great spot. Great copy, great photography.

18 pencils

GravedolphinMonday, February 13, 2012 - 05:17

greatt.!! haha

14 pencils

SchnappiSunday, March 25, 2012 - 11:29

Very exaggerated, but happy and get the point

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