DirecTV: Dog Collar
Advertising Agency: Grey, New York, USA
Chief Creative Officer: Tor Myhren
Executive Creative Director: Dan Kelleher
Associate Creative Directors: Doug Fallon, Steven Fogel
Agency Executive Producer: Andrew Chinich
Agency Associate Producer: Lindsay Myers
Production Company: MJZ
Director: Tom Kuntz
Director of Photography: Emmanuel Lubezki
Editor: Gavin Cutler
Editorial Company: MacKenzie Cutler
Sound Design: Sam Shaffer, MacKenzie Cutler
VFX: The Mill, Schmigital
VO: Robb Webb

15 comments
Great campaign.
Best of the three.
The power of one gesture. Nice.
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
Knocking it out of the park.
Great campaign. It's super hilarious.
But it kinda reminds me of this campaign for IKEA (2006) by Leo Burnett Warsaw:
http://www.coloribus.com/adsarchive/outdoor/ikea-better-living-starts-...
These remind me of something too. But I can't remember what.
+++
"I love some things, and don't love some other things."
Amazing campaign! Well done!
Damn these are brilliant.
It’s fair to say if you don’t find anything hilarious somewhere in this campaign, you probably just don’t enjoy advertising.
Then so be it. I don't enjoy advertising. I clicked reading the comments thinking it may be something from outer space, but it was nothing of an whoa-factor. Besides ads are repetitive and I'd frankly turn on the TV every time I see it show up on screen.
nice.. i do like this..
what a great one
Great spot. Great copy, great photography.
greatt.!! haha
Very exaggerated, but happy and get the point