Diamond Empowerment Fund: Diamonds for Futures

Advertising Agency: JWT New York, USA
Co-President/Chief Creative Officer: Ty Montague
Executive Creative Directors: Walt Connelly, Kash Sree
Creative Director: Rob Omodiagbe
Copywriter: Bee Reynolds
Producers: Scott Chinn, Jennifer Mastrorilli
EVP, Business Director: Richard Lennox
Account Directors: Colby Shergalis & Jamie Cadwell
Account Manager: Lauren Rodwell
Production Company: Blacklist, New York
Executive Producer: Adina Sales
Producer: O'Hara Tudor & Rich Rama
Production Coordinator: Alexander Unick
Animation Company: Waytion
Director: Martin Burström
Producer: Erik Gullstrand
Gaffer: Fredrik Wenzel
Production Assistant: Turtle Rydelius
Stylist: Sara Nordlöf
Make-Up: Maria
Music: Sound Lounge
Executive Director, Diamond Empowerment Fund: Ellen Haddigan
Director, Diamond Information Center: Sally Morrison


soysaucechicken's picture
62 pencils

they forgot to add the messenger's name

Dozer's picture
149 pencils

like it a lot!! nice one

kgeiger's picture
7209 pencils

Bloody nice work.

Kimber's picture
12 pencils

Very nice!

sneakyhands's picture
1857 pencils

what? they lost me. a url is rarely enough of a call to action.

Crisp One's picture
Crisp One
2007 pencils

so im not clear what they are saying, so if we doooo buy blood diamonds it actually helps the impoverished africans working at the mines?

BFB's picture
938 pencils

I'm... not sure what the message is

the Pun-isher's picture
the Pun-isher
228 pencils

Your right. Is it saying "buy diamonds and we'll give poor africans a book to read"?
Sorry, but this is horse shit(not the ad)I've got nothing against the ad, but I can't help but wonder if this ad was sanctioned by the diamond cartels(DE BEERS, etc) of the world, to make us blind to their exploitation of these AFrican countries.I think its called Corporate Social Investment.

Phew! Almost forgot. Gotta get back to my sweat shop now.

j2mango's picture
534 pencils


JAG's picture
166 pencils

Images interesting. Message lost.

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