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DHL: Super Fast, Business center

DHL commissioned a television advertising campaign for China featuring the deceptively fast service provided by their couriers. Six spots show time standing still as DHL consignments are delivered to a factory, garage, service center, office, business center and a shop.

Advertising Agency: Ogilvy & Mather, Beijing, China
Group Executive Creative Director: Nils Andersson
Executive Creative Director: KweiChee Lam
Creative Director: Michael Wong
Art Director: Michael Wong, XiaoChen Li, Stephen Liu
Copywriter: Yue Song
Agency Producer: Hana Zhang
Film Director: JinJing Zhu
Production House: JQK Production, Beijing
Post Production: VU Production, Beijing
Account Service: Mary Jane Butler, Raina Zhang
Client Supervisor: Joy Lee, Jade Huang, Li Gu
Aired: January 2008

4 comments

Cron187's picture
Cron187
553 pencils

Cool way to show fast.

nice gaijin's picture
nice gaijin
815 pencils

The execution doesn't live up to the concept; I'm disappointed in how these turned out.

Conceptualizer's picture
Conceptualizer
32 pencils

no ..

puppiepoppy's picture
puppiepoppy
1636 pencils
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