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DHL: Gridlock

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Your rating: None Average: 7 (26 votes)

Advertising Agency: Ogilvy & Mather Hong Kong
Creative Directors: Eugene Tsoh, Gavin Simpson
Art Directors: Eugene Tsoh, Roy Yung
Copywriter: Thomas Tsang
Illustrator: Kim Ho
Photographer: Jacky Ip
Aired: April 2007

Comments

Crisp One's picture 2033 pencils

Interesting use of the escalator medium, I wonder how many escalators are constructed that way so this can be exposed in more locations.

I-know-all's picture 53 pencils

....now this is some thing really fresh to my eye.. when everyone else is saying.. escalators are done to death.. just like one above.
Great work guys.. keep it up!!

kalpesh78's picture 1224 pencils

Am so Bored of seeing Escalators and Elevator Doors. Give the medium a rest guys.

ideas....30 minutes nahi toh free.

ZaboZaboZabo's picture 443 pencils

True. But this is great, man.

mariajose05's picture 86 pencils

really like this job!!!!

like it, like it and like it

MJ

sakibafridi's picture 159 pencils

Brilliant. Wish I'd done that.

Sakib Afridi
http://www.sakibafridi.com

Jet Propulsion Lab's picture 10602 pencils

Do you know how often I see those FedEx vans or UPS vans just sitting there with the rest of the traffic here in New York City?
Maybe they're now allowing all DHL vans to use the carpool lanes during rush hours in Hong Kong?
I like the "idea" of fast delivery, but in reality, no matter which (ground) service you use, if there's an accident or a backed-up traffic, you ain't going nowhere fast like the rest of us.

This just smacks of false advertising a little...

dynatop's picture 212 pencils

is this Jacky Ip the one now in Linkage?

from guangzhou/canton china

oyunger's picture 26 pencils

Smart. good use of the medium.

sumsum's picture 623 pencils

I'm wondering if there are special DHL-lanes in China... if not I'm wondering how the DHL-Trucks are avoiding to stuck into traffic...

360 grados's picture 297 pencils

excellent work

juliongl's picture 26 pencils

I like a lot, nice way to comunicate his bennefits

wahwah's picture 120 pencils

Superb

bompa's picture 304 pencils

fresh, really good one

Dzsoi's picture 4558 pencils

It would be great for train-based delivery.

Jovana's picture 30 pencils

I liked. but its not a tv advertaicing. it a action i think...

but es freshh and creative...

good hond kong

golbez's picture 10 pencils

lmao... This place is full of bored people...

sbarlow's picture 20 pencils

of course DHL doesn't magically cut through traffic.

it's a simple idea (metaphore) for something called an ad –

DHL moves faster than most.

well done.

Wordnerd's picture 5288 pencils

That is freaking sweet!

bslayout's picture 28 pencils

owesom!!!!!!!

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a_vision_z

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