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Dell: Annie, The girl who could fly

Advertising Agency: Y&R, New York, USA
Chief Creative Officer: Jim Elliott
Creative Director / Copywriter: Margot Owett
Creative Director / Art Director: Fern Cohen
Executive Director of Content Production: Nathy Aviram
Agency Producer: Tamara Lecker
Executive Producer of Music: Jessica Dierauer
Account Managing Director: Lara Griggs
Global Business Leader on Dell: Joe Rivas
Production Company: Gorgeous
Director: Peter Thwaites
Executive Producer: Anna Hashmi
Producer: Alicia Richards
Director of Photography: Igor Jaude Lillo
Editorial Company: Work Post
Editor: Neil Smith
Executive Producer: Erica Thompson, Jane Dilworth
Post Producer: Joy Purver
Post Production: The Mill
VFX Supervisor: Hitesh Patel
Post Producer: Boo Wong
Audio Post Production: Heard City
Mixer: Philip Loeb

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7 comments

miko1aj's picture
miko1aj
3097 pencils

this is solid work; you can feel the mainstream character of this, but still it's fun to watch. Unpretentious.

Sacha Ouimet's picture
Sacha Ouimet
22 pencils

I always like these small stories whatever the brand, but the connection with Dell is pretty well done, great job.

chuckieT's picture
chuckieT
680 pencils

Cute. But might have worked better with no voiceover.

DancingDave's picture
DancingDave
82 pencils

@ChuckieT - it's a top agency so they would have tried options with and without the voiceover. It's not like retail buddy. This is called "above the lIne" thinking. Look it up.

Temple's picture
Temple
9621 pencils

Good attempt, but misses that special something to make it an 8 - 9 stars idea.

kleenex's picture
kleenex
25590 pencils

nice spot.

Tripioso's picture
Tripioso
466 pencils

Me encanta.

Life's a Trip. Enjoy the Ride!

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