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Davidoff Cool Water: The power of cool

Advertising Agency: Select, New York, USA
Creative Director: Olivier Van Daame
Director: Pierluca de Carlo
Cinematographer: Brian Pearson
Published: July 2011

9 comments

abake's picture
abake
1272 pencils

"The power of cool"? Seriously?

gmint7's picture
gmint7
2685 pencils

This could be VERY FUNNY if done in real life...

:::J:::

Temple's picture
Temple
10348 pencils

I understand the power of cool, but I could use the power of an idea too.

Rasty's picture
Rasty
27 pencils

LIKE

Fussy's picture
Fussy
38 pencils

so what?

Fussicat

Rob71's picture
Rob71
367 pencils

wow no

bate_palmas's picture
bate_palmas
1479 pencils

Would've been a lot COOLER if she stole his t-shirt and had a friend who stole his car, leaving him in the water like a lost fart.

kleenex's picture
kleenex
32084 pencils

nothing special in this ad.

Hadrons's picture
Hadrons
5991 pencils

They missed it. Loose the girl, focus on the man - under water photography, change the music, have a better closing and there you go. (dump the VO)

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

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