Pitch Fuzz

December 2013
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As we slow down for the holidays, Critical Mass would like to take a minute to thank everyone for a fantastic year by sharing Pitch Fuzz. From the late nights to the jubilation of finding the perfect idea, there’s nothing like the feeling of a pitch. But once the deadlines have somehow been met and the adrenaline has faded, a warm, unfocused and generally fuzz feeling takes its place. It doesn’t have a project code, but it does have a name: we call it Pitch Fuzz. Critical Mass likes that feeling so much that we’ve put it in a glass. Share some holiday cheer with those in Adland and beyond. Visit to watch the instructional video, download and print the recipe. So, from all of us at Critical Mass to all of you, here’s a toast in celebration of a great year. Happy Holidays!

Advertising Agency: Critical Mass, USA
Group Planning Director: Jared Folkmann
Planning Director: Kerry Janes
Creative Director: Christiaan Welzel
Senior Art Director: Andrew Lavery
Senior Copywriter: Stefan Smith
Senior Designer: April Ryde
Producer: Alissa Hansen
Senior Video Editor: Phillipe Clairo
Technology Manager: Mauricio Poveda
Technology Director: Scott Ingalls
Senior Account Manager: Natalie Matti
Program Director: Thierry Marques

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kleenex's picture
42512 Activity Scores

Nice ad.