Average: 6 (12 votes)

Advertising Agency: Brunner, Pittsburgh, USA
Executive Creative Director: Jay Giesen
Group Creative Director / Copywriter: Dave Kwasnick
Art Director: Derek Julin
Dir./Prod. co.: Loni Peristere/Gargantuan Films, Malibu, Calif.
VFX: Zoic Studios, Culver City, Calif.
Aired: May 2009

5 comments

NastyJester's picture
746 pencils
NastyJester

I love the dying oil well dinosaur animal things, I just can't help but wonder... what happens when all the gas and coal runs out? What's going to power the little light things in your head then?

This is the most environmentally 'give-a-shit' advert I've seen in a long time, but that's not the creatives' fault I suppose. It is for an energy company after all.

kgeiger's picture
6767 pencils
kgeiger

These two adverts are, well, unbelievable.

Guest's picture
Guest

perfect

sirvan's picture
29998 pencils
sirvan

A touchy subject, for sure. But this spot is spot-on. The animation is great, and the messaging is simple and clear. Bravo.

+++

"I love some things, and don't love some other things."

mattlittlegym's picture
307 pencils
mattlittlegym

This spot makes me yawn.