Consol Energy: Coal Flag

Average: 8 (4 votes)

Agency: Blattner Brunner, Pittsburgh, USA
GCD: Jay Giesen
GCD/Copywriter: Dave Kwasnick
Art director: Shawn Smith, Rick Bryson
Copywriters: Kevin Corfield, Jill Beloma
Photography: R.J. Muña, San Francisco
Director/Prod. Co.: Jim Lima/Zoic Studios, Culver City, California
Released: October 2006

5 comments

Minimum's picture
1496 pencils
Minimum

The thumbnail reminded me greatly of a videoclip. Rammstein - Sonne. You should view that one with this campaign in the back of your head.

That video is a great reference point to how they should handle this idea.

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...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

truecopy's picture
397 pencils
truecopy

Yes, a huge american Snowhite spanking the hardworking dwarf miners would do just fine here...
LOL

Minimum's picture
1496 pencils
Minimum

Morely meant the whole atmosfear of those mines and how those guys look. To me the Rammstein miners looked manlier than those US mining guys with the clean shiny faces. But a nice sexy snowwhite spanking the hell out of mining dwarfs always gets the message out there :)

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...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

Mr Hughes's picture
386 pencils
Mr Hughes

This makes me feel vaguely upset. Is it just me?

Loonatik's picture
Loonatik

yeap if you have know rammstein...its the first thing that comes in your head