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Published/Aired: 
February 2016

CASE: Break the cycle of violence

Description: 

Film advertisment created by Saatchi & Saatchi, South Africa for Community Action for a Safer Environment, within the category: Public Interest, NGO.

Advertising Agency: Saatchi & Saatchi, South Africa
Chief Creative Officer: Jonathan Beggs
Creative Directors: Tyrone Beck, Mimi Cooper, Yvonne Hall
Copywriter: Mimi Cooper
Art Directors: Yvonne Hall, Harriet Stockwell
Agency Producer: Chantel Kriel
Client Service: Kim van der Linden
Director: Lee Doig / Let it Rain
Producer: Sam Kelly / Let it Rain
Post Production: Jason Matthews, Fran Vervelken, Grant Aerts / Priest
Sound design: Arnold Vermaak / We Love Jam
Music: Paul Hepker

Comments (3)

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Highest Rated

halaby87's picture
halaby87
Activity Score 9772

Ok

kleenex's picture
kleenex
Activity Score 47571

not that special.

halaby87's picture
halaby87
Activity Score 9772

Ok

austin video crew's picture
austin video crew
Activity Score 44

I watched it 3 times and had a hard time understanding the VO. A bit disturbing execution for a difficult subject matter.

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