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Coke Zero: Zero Clue

Advertising Agency: Ogilvy & Mather, Paris, France
Chief Creative Officer: Chris Garbutt
Executive Creative Director: Chris Garbutt
Creative Directors: Yvan Hiot, David Raichman
Copywriters: Baptiste Clinet, Nicolas Lautier, Florian Bodet, Sophie Baruchel
Art Directors: Baptiste Clinet, Nicolas Lautier, Florian Bodet, Nicolas Gagner,Martin Olivier
Illustrator: Robyn Makynson
Typographer: Robyn Makynson
Producers: Laure Bayle, Aurélie Appert
Account Supervisors: Philip Heimann, Tonya Fossey
Advertiser's Supervisors: Danielle Henry, Miranda Madar
Account Manager: Anne-Sophie Carbo, Larry Ball-Piatti, Gianluca Brisigotti
Planner: Hadi Zabad
Global Group Content Director: Guy Duncan
Global Creative Director: Danielle Henry
Global Communications Manager: Miranda Madar
Technology Partner: Capital Innovation
Aired: April 2013

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4 comments

Notus's picture
Notus
48 pencils

All these efforts just to support (with great difficulties) cannibalization ? I don't really get the point...

certaintly's picture
certaintly
4060 pencils

so fake.

and pointless.

ItMatters's picture
ItMatters
2171 pencils

Pretty weak, no wonder they don't notice it.

kleenex's picture
kleenex
25130 pencils

Weak...

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