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Agency: 
Published/Aired: 
January 2013

Also From This Campaign (4 items)

Description: 

Under the concept "You need a smartphone" Claro reminds us in a simple, fun and direct way the importance of having a smartphone. The four spots show young people what they are missing by not having a smartphone.

Advertising Agency: Mayo DraftFCB, Peru
Chief Creative Officer: Humberto Polar
Head of Art: Iván Tahara
Art Director: Martín Asato
Copywriters: Javier Wong, Victor Velez
Account Manager: Manuel Vinatea
Agency Producer: Ximena Lazo
Production Company: Tunche Films
Audio: Kazoo

Comments (3)

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Highest Rated

tazyboy's picture
tazyboy
Activity Score 777

not bad

aeroxy's picture
aeroxy
Activity Score 89

Even if you have a smart phone chances are you missed out too.

emiliete's picture
emiliete
Activity Score 646

You missed your chance IS NOT NEEDED. We are not stupid!!!!!!!!

tazyboy's picture
tazyboy
Activity Score 777

not bad

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