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Citroën DS3: Marilyn

Advertising Agency: H Paris, France
Art Director: Philippe Rachel
copywriter: Eric Galmard
Published: March 2010

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14 comments

Spoonfeederxxx's picture
Spoonfeederxxx
641 pencils

Shoo! Pointless and poor voice match...

She almost sounds Korean...

But a lovely looking car and I guess that's the point...

advocate's picture
advocate
268 pencils

love it, unique for a car ad

Axl's picture
Axl
264 pencils

same thing with JL, poor

Hiperion's picture
Hiperion
3138 pencils

Another piece of shit with the big Marilyn.
Let her rest in peace.

Phil Lestino's picture
Phil Lestino
1672 pencils

I am ashamed that Citroen have called this a DS
had a 1970 DS 23...now that was a car wothy of the godess Marylyn

Hibon's picture
Hibon
3731 pencils

The car saves the ad...

Simple ideas are the best !

satrianee's picture
satrianee
3748 pencils

If you play with Marilyn, you should make better cars...

xcreativity's picture
xcreativity
2374 pencils

good but not impressive

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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monsieurange's picture
monsieurange
520 pencils

Está demasiado forzado el concepto.

lewisdodson's picture
lewisdodson
2 pencils

I respect the idea however Is it just me or is Monroe not the best example? She lived hard and died young, do you want to be driving a car that wants to try and bottle that mantra? What about James Dean for the next one?

mannuwahal's picture
mannuwahal
29 pencils

Excellent point made, lewisdodson. That's exactly what would come to my mind as a viewer. Who are we taking the inspiration from, someone who liked to live rash. No offence to the legend of Marilyn Monroe, though.

Miss_France's picture
Miss_France
32 pencils

boring.

brandingworthspreading's picture
brandingworthsp...
648 pencils

Why is the car called Marilyn? Because it is the anti retro version of her? I just don't like it. It is nice to see something different, but the concept is very poor.

mujerendiagonal's picture
mujerendiagonal
84 pencils

mm.. NOT

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