Centea: Doing more

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Centea is in Belgium known for Banking business and insurances. The bank managers work harder for their clients because the managers are all independent.

Advertising Agency: Darwin BBDO, Belgium
Creative Director: Gaston Kooijmans
Art Director: Maarten Hofman
Copywriter: Katrin Van Eycken
Photographer: Kurt Stallaert
Aired: January 2008

Your rating: None Average: 6.9 (189 votes)

Comments

loader's picture
Submitted by loader on Sun, 2008-01-27 08:28.

surprisingly good...

Submitted by troika02 on Sun, 2008-01-27 08:51.

Cool! Great art direction, animation and all. The music kinda reminds of Matrix mixed with a 70's sounding cool music. And to think it's for banking business...

everartz's picture
Submitted by everartz on Sun, 2008-01-27 09:43.

awesome! wonderful! great!!!!
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Everartz

Submitted by vurtomatic on Sun, 2008-01-27 21:47.

Hmmm a whole new spin on making your money grow.

Submitted by whitespace on Sun, 2008-01-27 23:36.

So the bankers provide free sex? (or at least flowers?)

Submitted by Aline67 on Mon, 2008-01-28 03:23.

Nice idea..... But might be taken i a wrong way......
Aline

Submitted by Tincho on Tue, 2008-02-05 08:46.

So good.

opique's picture
Submitted by opique on Wed, 2008-02-20 18:11.

i can't imagine the image of the bank with those kind of ad..

Submitted by Baloonatic on Tue, 2008-04-01 10:48.

Its ace!

Surprisingly good for the financial sector.

A good example of how clients should be brave. A lot of the worse ones would have shat themselves on reading that script, or swamped it with mandatories and brand constraints.