Carlsberg: Uncompromising Quality

Advertising Agency: BBR Saatchi & Saatchi, Tel Aviv, Israel
CEO: Yossi Lubaton
Chief Creative Officer: Nadav Pressman
Creative Director: Amir Ariely
Art Director: Nathan Freifeld
Copywriters: Yiftach Sarig, Tomer Gidron
VP Account Group Head: Nir Federbush
Account Supervisor: Lee Breen
Account Executive: Ziv Mishan
VP Planning: David Kosmin
Planning Supervisor: Shai Nisenboim
Planner: Naomi Ashkenzi
VP Production: Dorit Gvili
Agency Producer: Odelia Nachmias
Director: Asaf Kobarovsky
Production Company: Kadishzon Production
Post Production: Broadcast
Photographer: Toby Hochstein

July 2013


monoliz's picture
1326 pencils

i'd cut beginning and end, and tell the story without images of modern youth in pub. i find that part somehow disconnected from major message

Temple's picture
11029 pencils

I like "That calls for a Carlsberg" and its superb and hilarious stunts. This one is well directed, but just OK.

certaintly's picture
4052 pencils

agreed. very well directed and produced, but nothing special.
not funny enough and too long. the cup thing at the end was probably the funniest, and it wasnt even that funny.
all in all, an ok ad.

kleenex's picture
38984 pencils

nicely produced.

andylefty's picture
4537 pencils

It's alright.

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