Capitec: Simplicity
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Advertising Agency: Network BBDO Cape Town, South Africa
Executive Creative Director: Ivan Johnson
Deputy Creative Director / Art Director: Quentin Arendse
Copywriter: Hilton Mashonga
Other additional credits: Bouffant, Black Ginger, Softlight City.com
Aired: September 2009


9 Comments
young morgan freeman
:D:D:D
Quite really.
I totally agree! The resemblance is remarkable.
Racist!
Jk, he's gota little Orlando Jones gong on, too :P
+++
"I love some things, and don't love some other things."
i like the copy simplification is the ultimate shopistication!
shahid
which was DONE! by confucius way back...
Quite really.
Now, this starts like a Kropotkin manifesto and ends up, well, selling a bank. It's a bit like listening to the Smiths' song "Panic" (the one with the "hang the DJ" line) morphing into Glenn Medeiros or Boyzone, or smt similar. Next please.
Nice clean ad with a great tag line, all in all it screams reliability, honesty and assurance.
yes good casting with the freeman look-a-like, good creative direction.
Yip, I agree it's a young Morgan Freeman. Great tag. Good copy. Hope it's all true.
well done acting and execution ... respect