Canadian Tire: Summer breeze
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Advertising Agency: TAXI Canada, Toronto, Canada
Creative Director: Steve Mykolyn/Ron Smrczek
Art Director: Mark Scott
Copywriter: Daniel Bonder
Agency Producer: Aggie Brook
Production House: Steam Films
Director: David Wellington
Production House Producer: Krista Marshall/Jeff Darragh
Executive Producer: Krista Marshall
Cinematographer: David Franco
Editor: Panic & Bob/Editing/John Evans
Colourist: Notch/Gary Chuntz
Music Producer/Sound Design: Human NYC/Boogie Studios/Grayson
Matthews-Toronto
Account Director: Kira Thomson
Account Manager: Kasey Duncan
Aired: November 2008
14 Comments
first thoughts
I disagree with the notorious "guest commenter". I think this is a good TV spot that's surprising and shows the advantages of the product well.
The one thing that does bother me is that I didn't know someone would pay so handsomely for a windshield wiper campaign. It's hard for me to believe that the client asked for this, but on the other hand, he's lucky he got it.
If you can't believe a company would pay this much for a campaign about wiper blades maybe you should visit Toronto or any other Canadian city/town in January. Then you will believe.
They did a great job on this ad, I would take my hat off to them but its frozen on.
If you can't believe a company would pay this much for a campaign about wiper blades maybe you should visit Toronto or any other Canadian city/town in January. Then you will believe.
They did a great job on this ad, I would take my hat off to them but its frozen on.
Rate it.
Good tune, perfect length.
PS: add on the end when he pulls up to the driveway he sees his wife there smiling and he smiles back. When he gets out it's not his wife, it's a snowman. He jumps back a little, then carries on.
Friday Friday Friday!
Duncan
http://www.dshott.co.uk
great!!!
Very nice!
Oleksiy Maksymenko
maksymenko.com
Alex Maxim Fashion Photographer Toronto, Canada | Stock Photo Archive and Prints
i like it.
very interesting.. never expect it to be a wiper ads.
I live in Canada and this speaks to me in a simple and effective way. Felicitations.
interesting......
Jeff
I live in Canada too and that's one of the best ads Canadian Tire has ever done believe it or not...
http://www.truactionflix.com
great, ad for real costumers. Im sure it will make canadians laugh.
This works 100%
:::MARK3R:::