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Campari: L'attesa

Isn’t it true that the expectation of pleasure is a pleasure itself?

Advertising Agency: Bcube, Milan, Italy
Director: Joel Schumacher
Executive Creative Director: Simone Ferrari
Chief Creative Director: Luca Zamboni
Art Director: Domenico Roselli
Copywriter: Claudia Buccheri
Director Of Photography: Colin Watkinson
Costume Designer: Daniela Verdenelli
Production Designer: Antonio Piciulo
Costume Designer: Daniela Verdenelli
Hair Stylist: Vincenzo Cavicchi
Make-Up Artist: Dario Pontremoli
Agency Tv Producer: Sonia Silvestrini
Cdp: Filmmaster
Executive Producer: Karim Bartoletti
Producer: Nicole Lord

6 comments

andylefty's picture
andylefty
4533 pencils

Taxing to watch.

Tom Megginson's picture
Tom Megginson
517 pencils

Left me cold.

Andrej's picture
Andrej
656 pencils

Yawn.

sambuca's picture
sambuca
1066 pencils

kinda reminds me of this (1000x better)

http://adsoftheworld.com/media/tv/heineken_the_entrance

Naino's picture
Naino
97 pencils

kinda lacks something... like the ending line though

Hadrons's picture
Hadrons
5743 pencils

They over did it - text , gestures, faces, celebration "mode", the colors... too much of everything.
Especially when you compare it to this ad: http://adsoftheworld.com/media/tv/martini_luck_is_an_attitude#comment-...

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

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