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California Lottery: Trash Can

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Your rating: None Average: 7.4 (34 votes)

Advertising Agency: Casanova Pendrill, California, USA
Executive Creative Director: Elias Weinstock
Associate Creative Director/Copywriter: Fernando Poblete
Art Directors: Alex Rodriguez, Fernanda Orrantia
Director: Clay Williams
Production Company: MJZ
Producer: Pilar Matallana
Editor: Jaime Valdueza from Lost Planet
Music: Emoto
Sound Design: Gonzalo Ugarteche from AZ
Aired: September 2009

Comments

talkingisfree's picture 579 pencils

LOL!!!!

Marlus Lau's picture 176 pencils

Very funny!

Guest's picture
1

Black man/culture = trash can???? What the fuck!

If advertising is about symbolism and metaphors to convey quick (often :30 second) ideas and messages these guys should really consider the implications and imagery used here. This is how racism and prejudice is spread and made common place.

I know there will be nay sayers, but imagine if that trash can looked like your mom.

frcxshw's picture 81 pencils

Risking being labeled as naive, I didn't really associate the trash can with a black man.
I'm not saying racism doesn't exist but your assumption is based on your own paranoia and prejudices. Other races also have plastic surgery, go to ball games, live a lavish lifestyle, rent limos, and wear ostentatious jewelry, etc.

Lighten up. That shit was straight up funny.

Guest's picture

well put frcxshw....was thinking the same thing...this person took it too far and revealed their own inner racist...and yes, hip hop is not just Black, and i have yet to meet any friend's mom who's green orange and a trash can.

Guest's picture

Hilarious sheeeet!!! Love it, love it all, I got it all!!!

Guest's picture
8

Love that trash can! Great music too!!!

Guest's picture

i only have problem with the bassline, apart from that, nice commercial.

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