Budweiser: Swap

Advertising Agency: DDB, Chicago, USA
Chairman and Chief Creative Officer: Bob Scarpelli
SVP, Group Creative Director: Barry Burdiak
VP, Creative Director: John Hayes
Creative Director: Dan Strasser
Art Director: John Baker
Copywriter: Mihai Botarel
Producer: Richard Chambers
Senior Producer: Scott Kemper
Account Director: Paul Matusczyk
VP, Account Director: Nick Vitellaro
Production Business Manager: Kelly Lenthe
VFX and Finish: Filmworkers Club
Colorist: Michael Mazur
VFX Artist: Rob Churchill
Executive Producer: Mary O’Gara
Edit: Whitehouse Post
Editor: Grant Gustafson
Mix: Another Country
Mixer: Dave Gerbosi
Music: Licensed
“Kings & Queens” performed by 30 Seconds to Mars, Written by Jared Leto


Hiperion's picture
3138 pencils


Dzsoi's picture
6705 pencils

I am maybe an intellectual amoeba, but I find this funny and entertaining.

Brainsugar's picture
1606 pencils

Too kind. The guy should have say no and keep is beer.

capywriter's picture
5511 pencils

not as fun as the 'Cincinatti swap' :) (google it)

Marlus Lau's picture
Marlus Lau
1808 pencils

is this the meaning of the urban dictionary?

Marlus Lau's picture
Marlus Lau
1808 pencils


Shadow Ops's picture
Shadow Ops
150 pencils

I like this. It's one of those nice insight ads and it not a YUCKFEST!. As a former rugby player...it was always a cool gesture after the game for out of towners to swap their old club team jerseys with you at the pub. Usually the new zealanders swapping with the english guys or whatever.The ending is sort of lame...i agree.

Let's keep advertising fun

kalpesh78's picture
2580 pencils

maybe he should've swapped his shirt with her ;)

ideas....30 minutes nahi toh free.

Spoonfeederxxx's picture
641 pencils

I agree with kalpesh78...

It became too obvious and expected, it needed a twist of some kind...

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