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Commitment

Agency: 
Published/Aired: 
August 2008
Description: 

Film advertisment created by DDB, United States for Budweiser, within the category: Alcoholic Drinks.

Advertising Agency: DDB Chicago, USA
SVP, Group Creative Director: Barry Burdiak
VP, CD: John Hayes
VP, CD / AD: Steve Bougdanos
VP, CD / CW: Patrick Knoll
Producer: Dan Bryant
Prod Company: Crossroads
Director: Mark Pellington
EP(s): Camille Taylor, Carole Hughes
Producer: Norman Reiss
Editorial: Spot Welders
Editor: Dick Gordon
Producer: Tommy Murov
Telecine: Company 3
Colorist: Stefan Sonnenfeld
EP: Missy Papageorge

Comments (8)

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Highest Rated

simon.gross's picture
simon.gross
Activity Score 541

Yep. That's the first thing I think about when I order a beer. They got me. Spot on.

This is the most awful beer ad I have seen in my life.

People will now associate 'Bud' with 'boring'

askon's picture
askon
Activity Score 433

oh god i saw this on tv the other night.... soooo bad

-- 9 out of 10 dentists agree that most people will believe any statistic you throw at them.

artiam's picture
artiam
Activity Score 123

So sorry, but are we going back to the 50's or what's going on??

onemilkid's picture
onemilkid
Activity Score 111

I feel bad for DDB Chicago. This surely feels like a client-driven idea. But still. Very bad

halfstring's picture
halfstring
Activity Score 288

I just threw up all over my Bud.

BulbheaD's picture
BulbheaD
Activity Score 254

guys, let's talk about 4 VP-level creatives

The madman thinks he is sane. I know I am mad. -- Pablo Picasso

C-Pain's picture
C-Pain
Activity Score 24

Man that script is so awkward

CGilb09's picture
CGilb09
Activity Score 572

Budweiser wishes bartenders cared this freaking much about their beer. Fortunately, they don't.

Tweet tweet: @ThisAbility

simon.gross's picture
simon.gross
Activity Score 541

Yep. That's the first thing I think about when I order a beer. They got me. Spot on.

This is the most awful beer ad I have seen in my life.

People will now associate 'Bud' with 'boring'

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