Bud Light: Rescue
Advertising Agency: DDB Chicago, USA
VP Group Creative Director: Mark Gross
VP Creative Directors: Chuck Rachford, Chris Roe
Senior Producer: Ashley Sferro
SVP Group Business Director: JT Mapel
Director: Brian Buckley / Hungry Man
Editor: David Baxter / Panic & Bob
Music: Black Iris in Richmond
Finished: Rob Churchill / Filmworkers



12 Comments
The best part of this may be that it's tagged "non-alcoholic drinks." I agree!
it was meant to be a joke but it never made me laugh...or at least smile.....BAD LIGHT.
commenting just to gather more pencils:-)
The execution was weak, and that causes the sense of humor to not to be so efficient.
not DDB material. very amateurish. i was actually expecting it to be funny, it never came.
very american... bad joke big budget
hehe that is cool AD :D
www.it-evo.com
Post production sucked too..
very bad execution nice concept .....................
It's funny too hear people with only 6 pencils declare an ad as bad... Please show us your work, jerks!
it seems that marketing department people of "big brands" actually are starting they career right now? This is tragical stuff. I can imagine better commercials from 50's.
http://www.mixcloud.com/miko1aj/
another ridiculous bud light movie...
Just bad.