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Bridgestone: Taters

Advertising Agency: The Richards Group
Creative Directors: Stan Richards, Glenn Dady
Art Director: Kiran Koshy
Copywriter: Jack Westerholt
Agency Producer: J.R. Dixon
Production Company: Epoch Films LA
Rattling Stick London
Director: Daniel Kleinman
Producer: Johnnie Frankel
D.P.: Paul Cameron
Editorial: Cut + Run
Editor: Steve Gandolfi
Post Effects: Framestore, London
VFX Producer: Michael Stanish
VFX Supervisor: William Bartlett
Sound Effects: Wave Recording Studios
Lead Engineer : Johnnie Burn
Music: Stimmung
Colorist: Matt Turner, CO3, Santa Monica
Aired: February 2009

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14 comments

Guest's picture
Guest

That is priceless. To use the comedic value on those taters is a good way to make an audience laugh! :)

Guest's picture
Guest

Leaves you speechless (pun intended!) gr8 work!

Bander's picture
Bander
4 pencils

es fantasy y divertido me gusta

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

Nice fresh way to get across the tire traction message.
This was one of my favorites during the Superbowl along with a few other great tv spots.

CanibalStudio's picture
CanibalStudio
14 pencils

Worked for me!...

Guest's picture
Guest

This is supposed to be the best work from the best creative teams in the world and this is the mess they come up with? Unbelievably cliche.

cullers's picture
cullers
332 pencils

It's funny. But why does she have another set of eyes and not another mouth?

Guest's picture
Guest

I read somewhere this has been considered one of the most offensive ads since it sort of stereotypes women as the nagging, obnoxious wife that should be silenced. I kind of see that as well-- and in that sense-- find it kind of screwed up since it's associated with a kiddy toy icon.

kgeiger's picture
kgeiger
7102 pencils

I kinda have to agree.
This is a really nice visual idea – with a not so nice storyline.

Guest's picture
Guest

I watched the spot with a bunch of people, many of them feminist academicians, and they all laughed out loud. It was probably their favorite spot of the Bowl. I guess they had a sense of humor. Does advertising need to stop reflecting insights into human nature and behavior? Have all the back seat drivers of the world suddenly vanished? Let's not give credence to some vinegary critic, and enjoy the spot for what it is...funny.

panda won's picture
panda won
12 pencils

nice one
and the same queation about another mouth.

Guest's picture
Guest

itsssssssss a comedi add

Guest's picture
Guest

itsssssssss a comedi add

Guest's picture
Guest

itsssssssss a comedi add

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