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Bounty Paper Towel: Music Video

Bounty paper towels: Just how strong are they? We devised an unusual -- and memorable -- test of their strength. Then we needed something more unusual than a 30-second tv spot in order to share the fun and glory of that test.

Advertising Agency: Publicis, New York, USA
CCO: Rob Feakins
Executive Creative Director: David Corr
Creative Directors: Kat Keeley, Bertrand Garbassi
Director: Andrew Tucci
Composers: Mark Chu, Yessian Music
Aired: March 2010

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9 comments

lucdesaulniers's picture
lucdesaulniers
1147 pencils

What's wrong with you?

R U serious's picture
R U serious
405 pencils

Come on guys... ANOTHER FUNNY RAP VIDEO. This is not an idea. Sorry.

Say my name, say my name...

everartz's picture
everartz
7611 pencils

im sorry to say it.. but AoTW is losing some of its quality for posting such work..
for this i wish i could give it minus a million

| Everartz |

Phil Lestino's picture
Phil Lestino
1672 pencils

minus two million..it won't play and it is verboten to download in quicktime....:-(

satrianee's picture
satrianee
3748 pencils

why?
who buys paper towels?
would they watch a white rap video to see the experiment that has a point with the paper towel?
i wouldn't mind watching any bad ad if the video was good. this was not.

Caprisel's picture
Caprisel
63 pencils

so YOUTUBE

lucdesaulniers's picture
lucdesaulniers
1147 pencils

Sorry, but that looks so outdated... or looks like a CEO is trying to have something "grooovy"

hadrianapolis's picture
hadrianapolis
733 pencils

i watched it till the end. Its funny, it aims young people of course...

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