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Boston Bruins: Date

Advertising Agency: Mullen, Wenham, USA
Chief Creative Officer: Edward Boches
Executive Creative Director: Mark Wenneker
Group Creative Directors: Jamie Ferreira, Matt Fischvogt
Senior Copywriter: Greg Almeida
Senior Art Director: Jesse Blatz
Director of Integrated Production: Liza Near
Producer: Zeke Bowman
Photographer: Bethany Acheson
Account Service: Stephen Larkin, Jonathan Greeley
Production Company: Station Film (bicoastal & London)
Director: Harold Einstein
Director of Photography: Ramsey Nickell
Executive Producers: Tom Rossano, Caroline Gibney
Line Producer: Eric Liney
Shoot Location: Boston, MA
Editorial Company: Cutting Room (NY, NY)
Editor: Merritt Duff
Executive Producer: Susan Willis
Telecine: CO3 (NY, NY)
Colorist: Tim Masick
Visual Effects: Brickyard VFX (Boston, MA)
Compositor: Dave Waller
Executive Producers: Brian Drewes, Kirsten Anderson
Motion Graphics: Superfad (Los Angeles, CA)
Audio/Sound Design: Soundtrack (Boston, MA)
Mixer: Mike Secher

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17 comments

Guest's picture
Guest

This whole campaign is incredible...Absolutely great.

Guest's picture
Guest

suuuuuuper!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

sirvan's picture
sirvan
29870 pencils

Sports ads have reached the point where anything you do has almost assuredly ben done already... Yes yes, dating the opposite team. Dealing with the mascot, etc, etc. Seen it a zillion times. That said, the TIMING on this ad is absolutely pitch-perfect. So, bravo.

+++

"I love some things, and don't love some other things."

Wordnerd's picture
Wordnerd
6662 pencils

Ha! great suff!

zmekyus's picture
zmekyus
120 pencils

never date within division? great rule...

pulchinela's picture
pulchinela
1060 pencils

bravo!

cperry's picture
cperry
280 pencils

personally i hate the timing....funny idea but the story isnt told right.

Guest's picture
Guest

I've seen this joke one too many times. ESPN did it a few years back (and much better, may I add) with a couple making out on a couch. One had a Michigan shirt on. One had a Ohio State shirt on. Payoff: Without sports, this wouldn't be disgusting.

Guest's picture
Guest

It's not the same idea. And these ads are really fucking funny.

Guest's picture
Guest

That's not the same idea then...

Guest's picture
Guest

I said it's the same joke (which it is). But you're also wrong because it is the same idea.

Guest's picture
Guest

A rare commercial I have watched twice. Love it.

Guest's picture
Guest

Anyone who has a bad thing to say about these ads is missing the bigger picture. These ads get the point across and do it with a great laugh. I am a Red Wings fan and still love the ads.

BTW - A Boston/Detroit Finals would be amazing. See you there Bruins!

zero27's picture
zero27
46 pencils

Nice. "But she's so pretty..." hehehehe

--
zero/27 design
http://zero27.com.br

Guest's picture
Guest

just great!!!!!

capywriter's picture
capywriter
5511 pencils

fun, but who is it targeted at?

Guest's picture
Guest

NEVER SAY NO TO PANDA.

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