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BMW: Forza!

True story docu-viral for BMW.

Advertising Agency: JWT, Netherlands
Art Director: Joep de Kort
Copywriter: Massimo van der Plas
Director: Jeroen Hofman

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6 comments

paketa's picture
paketa
618 pencils

Why oh why do you drive a BMW if you can afford a Ferrari??????

Guest's picture
Guest

you drive a bmw because its less expensive.

Massimo, its the translation to english, or its bad writed?

Guest's picture
Guest

so? WHY do you drive a BMW?

kalpesh78's picture
kalpesh78
2580 pencils

You should've taken the bus... look now people are asking questions....

ideas....30 minutes nahi toh free.

Nguyen Thanh Hai's picture
Nguyen Thanh Hai
105 pencils

I choose Ferrari

Guest's picture
Guest

Been done ages ago. "Mr. Ferrari drives a Fiat" Ally Gargano - circa 1971 -http://designarchives.aiga.org/#/entries/%2Bid%3A12627/_/detail/releva...

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