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Raccoon

Agency: 
Published/Aired: 
December 2010
Description: 
Advertising Agency: EURO RSCG Chicago, USA
Executive Producer: Monica Wilkins
Agency Producer: Mariana Perin
Exec. Creative Director: William Mericle
Art Director: John Reams
Copywriters: Ecole Weinstein
Production Company: HELLO!, LA
Director: Matt Smukler
Exec. Producer: Carl Swan
Head of Production: Alexandra Chamberlain
Producer: Gayleen Sharon
D.P.: Tami Reiker
Production Designer: Shepard Frankel
Editorial Company: Whitehouse Post
Editor: Matt Walsh
Post Producer: Dawn Guzowski

Comments (5)

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Highest Rated

Corbeen's picture
Corbeen
Activity Score 1093

Far away from advertising. Its like a low class joke with a packshot.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Seth Godin once said:
"People only notice stuff that's new and different. And the moment they notice something new, they start making guesses about what to expect next."
That's why I think this ad fails to deliver. It's like a colouring page with a different product.

morse's picture
morse
Activity Score 17548

Funny, but so far from the brand.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Corbeen's picture
Corbeen
Activity Score 1093

Far away from advertising. Its like a low class joke with a packshot.

Sdb's picture
Sdb
Activity Score 1362

Stupid comedy...

Temple's picture
Temple
Activity Score 11337

Irrelevant advertising like this is so very easy. It's making the ad relevant that is the hard part. And the one that brings sales, awards and recognition.

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