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BIC 4 Colours: Pen spinning

Advertising Agency: Toy Agency, Paris, France
Creative Director: Nicolas De Dampierre
Art Director: Giselle Navarrette
Copywriter: Tiampa Bamrounsavath
Productors: Soixante-Quinze
Published: February 2013

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6 comments

Kazu Sato's picture
Kazu Sato
107 pencils

So, whats the message?

ankitadv's picture
ankitadv
826 pencils

nice ad

reasonwhy's picture
reasonwhy
143 pencils

Kazu Sato > According to me there's no need to have a message in those ads.
The product is already much known by anyone. This is just a funny reminder, playing with the product.

kleenex's picture
kleenex
25556 pencils

They have a concept, but the ads do nothing for me.

Temple's picture
Temple
9621 pencils

Could use better storylines.

choykawing's picture
choykawing
33 pencils

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