BC Dairy Foundation / Milk: The Weak Shop, Chair Pants
Check out the website too: http://TheWeakShop.com
Advertising Agency: DDB Canada / Vancouver
Creative Director: Dean Lee / Cosmo Campbell
Copywriter: Kevin Rathgeber
Art Director: Colin Hart
Agency Producer: Ryan McCormick
Account Director: Brett MacFarlane
Account Coordinator: Lena Dawson
Production Company: Steam / Filmgroup
Director: Benjamin Weinstein
1st Assistant Director: Travis Tetreault
Executive Producer: Kevin Walter
Producer: Matt MacLennan
Director of Photography: Phil Lanyon
Industrial Designer: Robert Johnston
Post-Production Company: Steam / Filmgroup
Editor / Colour: Jonathan Morris
Audio House: GGRP
Audio House Producer: Peter Clarke
Audio House Engineer: Keith White
Casting: Sean Milliken
14 Comments
u guys serious? all the while i thot u were spoofing teleshopping.
OH!!DEAR!!!GOD!!...tell me that i didn't actually watched that!!!
its new aproach to milk market, focus on young people, more fun and friendly. it will be very cool to see results of this campaign.
El que sabe, sabe arte. El que no, es redactor.
Hmm.. Now I got it. Interesting.
***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!
cool
I don't get it. Could someone explain?
flipp'in hilarious.
LOL!
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
this is great, hahahaha, well done
mrckais
reminds me to "lynx"..but this is also interesting.
AHAHAHAHAHAHAHAHA...
but allready done here:
http://www.youtube.com/watch?v=qgcX0y1Nzhs
but still very, very funny. I would like to see the results of the campaign...
And does it stick to your butt when you stand?
No thanks... I prefer to pay for my milk.
funny,,, but it seems more comfortable to stand the using than chair :)
It's kinda funny in some parts but mostly it was so long that the novelty gets lost somewhere after the first 45 seconds.
Also, this kind of ad (spoofing cheap infomercials) has been done before, and recently, by an Australian shoe brand.
Not to mention the factual inaccuracies of the message that render it false advertising. Milk is full of artificial hormones and chemicals that are harmful to the human body. It also increases body fat.