Bavaria: Drop

The spot tells the tale of a single drop of water making its way from one of the purest wells in the world to a tap of Bavaria Beer. On its journey, our little drop faces myriad challenges, trying to remain pure amidst tough terrain and bad weather, before it can be mixed with hopps and wheat. He even experiences a very close call with a predatory spider. No spoilers here, though; you have to watch the spot to find out how our valiant hero's journey ends.

AD, Shoot Supervision and Matte Painting: Yann Mallard

Advertising Agency: Selmore, USA
Art Director: Jarr Geerligs
Copywriter: Kim Triesscheijn
Account: Olivier Koning, Floor Schroeiers
Client: Marco van Bilsen, Frenkel Denie, Peer Swinkels, Mathieu Veldhuijzen
VFX: Eight VFX
VFX EP: Baptiste Andrieux
VFX Supervisor: Vania Alban-Zapata
Compositors: Nicolas Cadorette Vigneau, Jean-Marc Demmer, MC
Animators: Freddy Burgos, Chien-I Kao
CG Artists: Giancarlo Lari, Shuichi Nakamara, Mathias Jourdes, Raphael Protti
Digital Integration: Yannick Leblanc
Roto Artists: Marianne Magne, Joe Chiao
VFX Producer: Marsi Frey
Production: Bonkers
Director: Matthijs van Heijningen
Executive Producer: Saskia Kok
Producer: Daan Hofman
Sound: FC Walvisch
Music: Massive Music
Post Production: HecticElectric, MacGyver
Editor: Jono Griffith, Michael Horvers

November 2009


ACreativeSpirit's picture
176 pencils

love the ending

Always try to be unique even when forced to conform.

sirvan's picture
29860 pencils



"I love some things, and don't love some other things."

munirgee's picture
454 pencils

Great Work !

szkwadrat's picture
210 pencils

great concept and fantastic final!

satrianee's picture
3748 pencils

Great story... Well said. Sorry for the pure (poor) drop tough.

Jaap Grolleman's picture
Jaap Grolleman
6992 pencils

Heh, typical beer humor, well done

marranoman's picture
15 pencils

joajoa, i love this endings, good ad, good idea, good art

Fran821's picture
23 pencils
Prof's picture
1449 pencils

bavaria = german

why do they speak dutch at the end?
or is it a dutch brand oO

Quite really.

Guest's picture

Bavaria is most definitely a Dutch beer!

Brain-Art's picture
1101 pencils

Nice Art Direction

petimadmoiselle's picture
127 pencils

LOL! Aww that poor unsuspecting water droplet.

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