Bavaria Beer: Drop
The spot tells the tale of a single drop of water making its way from one of the purest wells in the world to a tap of Bavaria Beer. On its journey, our little drop faces myriad challenges, trying to remain pure amidst tough terrain and bad weather, before it can be mixed with hopps and wheat. He even experiences a very close call with a predatory spider. No spoilers here, though; you have to watch the spot to find out how our valiant hero's journey ends.
Advertising Agency: Selmore, USA
Art Director: Jarr Geerligs
Copywriter: Kim Triesscheijn
Account: Olivier Koning, Floor Schroeiers
Client: Marco van Bilsen, Frenkel Denie, Peer Swinkels, Mathieu Veldhuijzen
VFX: Eight VFX
VFX EP: Baptiste Andrieux
VFX Supervisor: Vania Alban-Zapata
AD, Shoot Supervision and Matte Painting: Yann Mallard
Compositors: Nicolas Cadorette Vigneau, Jean-Marc Demmer, MC
Animators: Freddy Burgos, Chien-I Kao
CG Artists: Giancarlo Lari, Shuichi Nakamara, Mathias Jourdes, Raphael Protti
Digital Integration: Yannick Leblanc
Roto Artists: Marianne Magne, Joe Chiao
VFX Producer: Marsi Frey
Production: Bonkers
Director: Matthijs van Heijningen
Executive Producer: Saskia Kok
Producer: Daan Hofman
Sound: FC Walvisch
Music: Massive Music
Post Production: HecticElectric, MacGyver
Editor: Jono Griffith, Michael Horvers

12 Comments
love the ending
Always try to be unique even when forced to conform.
Awesome.
+++
"I love some things, and don't love some other things."
Great Work !
M Munir Bhatti
http://twitter.com/munirgee | http://facebook.com/munirgee | http://www.xperts.net.pk
great concept and fantastic final!
Great story... Well said. Sorry for the pure (poor) drop tough.
Heh, typical beer humor, well done
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joajoa, i love this endings, good ad, good idea, good art
Good ad, like this: http://www.youtube.com/watch?v=97Oaqb0JEq4
bavaria = german
why do they speak dutch at the end?
or is it a dutch brand oO
Quite really.
Bavaria is most definitely a Dutch beer!
Nice Art Direction
LOL! Aww that poor unsuspecting water droplet.