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Axiom Telecom: Father's Day

Advertising Agency: FP7/DXB, UAE
Associate Creative Director: Stephan DeLange
Business Director: Rasha El Saadaoui
Head of Insights / Strategy: Tahaab Rais
Account Director: Deblina Gupta
Account Manager: Tarik Baraka
Digital Marketing Manager: Dounia Baha
Country Marketing Manager: Efe Dikturk
Head of Group Marketing: Mustapha Ezzaime
Production Partner: Dolly Saidy, Layal Ashi / MINT MENA
Production House: Streetwise Productions
Executive Producer: Ali Azarmi
Director: Amir G'Nia
Producer: Nima Safari, Ali Azarmi

19 comments

basderks's picture
basderks
37 pencils

1min30 to make point that's already clear after 10 seconds. Not very good.

qaamir20's picture
qaamir20
64 pencils

The execution could be more stylish and emotional to make it the Olympic ad for dads. but, it speaks to all dads and sons or daughters. Gave goosebumps as shared earlier, because it isn't cliche and made me feel it.

reves80's picture
reves80
37 pencils

Simple. Sweet. Different. Feel good. Didn't feel like a telco! #thanksdad!

FARRAG's picture
FARRAG
3 pencils

Nice!!

Copy_ranter's picture
Copy_ranter
194 pencils

Beautiful writing. Well done FP7

Ansar's picture
Ansar

Happy Father's day and nice video which flash back to the childhood

Sanjeevb's picture
Sanjeevb
3 pencils

Love, joy, affection makes life beautiful.

Sanjeev Bhalla

Hassanien's picture
Hassanien
3 pencils

Very nice video

ramar_auj's picture
ramar_auj

Very nice. Remembering the dad and he is no more to express the feelings.....

maria.papadaki.984349's picture
maria.papadaki....
7 pencils

very sweet!

Amoody's picture
Amoody

God bless you Dad! Thanks Axiom!!

Noor78's picture
Noor78

love it! finally a great video to fathers who equally deserve a tribute.

Zan's picture
Zan

Bang on insight.. but execution could have been better to carry off such an insight.

kaleemuddin's picture
kaleemuddin

MY Dad was the most wonderful dad in the whole world.

sacrilegend's picture
sacrilegend
2323 pencils

Ehhhh, we got the "twist" within the first few moments. Writing could've veiled it a lot better. The voice acting could've been better too.

Just not feeling it.

damnson's picture
damnson
8528 pencils

It's not bad, but it's way too long.

An axe murderer of ads.

Aakriti Goel's picture
Aakriti Goel
3 pencils

So simple and to the point. #ThanksDad

kleenex's picture
kleenex
32936 pencils

not bad at all.

baliais's picture
baliais
2573 pencils

Already know what will happen at the end when the first 5 seconds.

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