Advertising agency: Ogilvy Johannesburg, South Africa
Creative Director: Fran Luckin
Art Director: Robyn Bergmann
Copy Writer: Stephanie van Niekerk
Producer: Lisa Jaffee
Director: Kim Geldenhuis, Egg Films SA
Aired: March 2009
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19 Comments
Done for a TV station like 2 weeks ago.
Kraak & Smaak
http://www.youtube.com/watch?v=20-yd9G0qBc&feature=channel_page
what a sad copy...
I haven't seen this TV station original, so I watched that and thought it was quite nice. Good music, beautifully shot, and nice message. Where I can I watch the TV station one?
I saw this ad on TV the other day and thought it was pretty awesome.
Sad to hear it's a copy.
Would like to see the TV station one too.. any links?
here you are:
http://www.youtube.com/watch?v=lM_0UOEY3xI
i love copies better than the less copies...this job for Audi is much better. Love from Paris !!!!
The whole "show a car in an ad" has been done before, also that common cliche of showing an ad on tv. Don't get me started on the hand in a shot- SOOOOO done before. Oooh and buildings! When will the copying end!
The above link is so different to the ad, more of a reference. Didn't think referencing was such a crime.
Dig it, love it every time its comes on tv.
fucking beautifully shot & keeping within the audi style. i don't see how the reference clip can be construed as being the "original" idea. and no, i'm not with the agency concerned.
You must definitely work for ogilvy S.A...
:: Choose your words wisely or I'll stab you with a point of view ::
:: Put your ears against the ground so i can walk over what you heard::
nice one, beautifully done even though CULT TV did it before.
the car has german number plates on but it's driving on the left side (South Africa) lol
i like it as well but on Illegaladvertising they posted a music video to it.
http://www.youtube.com/watch?v=AYeTwfyx0nw
its the same bloody technique, so yeah, i guess they beat em to it.
:: Choose your words wisely or I'll stab you with a point of view ::
:: Put your ears against the ground so i can walk over what you heard::
Kraak & Smaak video.
Kraak & Smaak Squeeze Me video.
So repetitive and boring
It just went on and on didn't it
It is good but this Audi ad is cooler and more funny:
http://9gag.com/gag/2887/
A technique in search of a spot?
+++
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