AT&T, Blackberry Torch: Yessian Music

BBDO New York tapped music masters Yessian to create a tune for AT&T's Blackberry Torch that's causing an astounding internet stir. Yessian's original track has drawn immense attention to the spot with viewers and the incredible interest in this song. Demonstrating advertising at its best, AT&T's Blackberry Torch is available today, but you don't have to get the phone to experience the wonder of it all. With offices in New York, Detroit and Los Angeles, Yessian is a global collective of producers, composers, music supervisors, research creatives and recording artists. With six full service recording studios and Dragon Licks, our music licensing and research division of indie bands and well-known artists, we offer a complete source for music, sound design and soundscapes. This powerful combination has allowed us to enlist some of the world's best known brands in film, television, advertising, gaming and theme parks as clients.

Advertising Agency: BBDO, New York, USA