Atlas: Micro

Advertising Agency: DDB, San José, Costa Rica
Creative Director: Manuel Travisany
Art Directors: Juan José Ulate, Carlos Redondo, Roberto Chavez
Copywriter: Esteban Mc Lean
Photography Director: Christian Glenewinckel
Producer: Tomas Jancovich
Animation: Marte Studio
Music, Sfx: Dr. Music
Aired: July 2008

Related videos by Shutterstock


MonsieurD.'s picture
42 pencils

Qué linda campaña maes!... Idea super simple, realización exquisita. Me encanta!

Very nice!.

mark3r's picture
1940 pencils

No dice nada nuevo y no hay concepto, muestra lo que pasaria en cualquier microondas sin explicar una diferencia real.

Says nothing new and there is no concept, shows what would happen with any microwave without explaining what's the actual difference.

The execution is nice/buena ejecucion


brain123's picture
830 pencils

Yeah, basically.

gnose's picture
16 pencils

Gorgeous. But it made me want to eat popcorn, not buy a microwave.

Crisp One's picture
Crisp One
2007 pencils


CGilb09's picture
572 pencils


Tweet tweet: @ThisAbility

stitchy's picture
779 pencils

the animation is weak in the models scene and as said b4, its 4 popcorn not a microwave!

JacelynAngel's picture
59 pencils

i thought it was selling small-pack-popcorn at the beginning =.=

simon.gross's picture
541 pencils

I think this is the sort of ad that would grow on me if I saw it a few times. There's no strong idea driving it, but the look and feel are quite nice. Gentle. Certainly a new way to sell household appliances. Probably not a bad thing at all.

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop.
Log in or register to post comments