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Agency: 
Published/Aired: 
March 2011

Also From This Campaign (2 items)

Description: 
Advertising Agency: Droga5, NY, USA
Creative Chairman: David Droga
Executive Creative Director: Ted Royer
Associate Creative Director / Copywriter: Scott Ginsberg
Associate Creative Director / Art Director: January Vernon
Head of Integrated Production: Sally-Ann Dale
Senior Producer: Scott Chinn
Head of Strategy: Jonny Bauer
Strategic Planner: Vaughn Allen
Greek Production Company: Central Athens
Editorial: Beast NY
Editor: Jim Ulbrich
Assistant Editor: Jai Shukla
Executive Producer: Elizabeth Krajewski
Sound: Sound Lounge, NY
Mixer: Tom Jucarone
Production Company: Park Pictures, Bicoastal/London
Director: Alison MacLean
DP: Tico Poulakakis
EP / Owner: Jackie Kelman Bisbee
Head of Production: Dinah Rodriguez
Producer: Cody Ryder

Comments (5)

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Highest Rated

Mark Delman's picture
Mark Delman
Activity Score 4

Tight integration between the humor and the advertiser's message makes this spot and the other commercials in the YiaYia campaign strong advertising.

AdBuzzer's picture
AdBuzzer
Activity Score 1174

I love it! The old lady has the balls!

TommyO's picture
TommyO
Activity Score 1866

Creepy old woman. I like her. :-]

iambusy's picture
iambusy
Activity Score 2219

10 for the appeal created. But fun of the audience is bad for the brand image. It never works.

busy.

Temple's picture
Temple
Activity Score 11337

Excellent, and sales will soar.

Mark Delman's picture
Mark Delman
Activity Score 4

Tight integration between the humor and the advertiser's message makes this spot and the other commercials in the YiaYia campaign strong advertising.

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