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Apple Mac: Stacks

Advertising Agency: TBWA\Media Arts Lab
Chief Creative Officer: Lee Clow
Executive Creative Directors: Duncan Milner, Eric Grunbaum
Creative Director/Copywriter: Jason Sperling
ACD/Art Director: Chuck Monn
Sr. Art Director: Jamie Reilly
Sr. Copywriters: Kevin Tenglin, Krista Wicklund
Agency Producers: Mike Refuerzo, Chrissy Gilmartin
Production Co: Epoch Films
Director: Phil Morrison
DP: Peter Donahue
Editorial Co: Filmcore
Editor: Lucas Eskin
Post Co: Company 3, Brian Robinson

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10 comments

just write's picture
just write
653 pencils

This one's good... simple and effective

Guest's picture
Guest

sorry to everybody, but i find these extra dumb...if theres no other way for you to say youre good but point out somebody elses vices...you are not worth much yourself...

Guest's picture
Guest

you obviously own a pc

pennyforurthought's picture
pennyforurthought
14 pencils

Gotta love loyalist PC users, but i have to agree that blowing out someone else's candle doesn't make yours burn brighter ;) but because i love Mac and i own one. i like them.

I also see where your coming from, PC users do get really rattled about these Ads LOL

Guest's picture
Guest

Not really. Most PC users agree Microsoft makes their machine suck and that's what "PC" means now. Not personal computer (which Mac is itself). True PC loyalists simply need a little more freedom and functionality than Apple allows. Macs are for artists and your parents not nerds or businessmen. The "Mac vs. PC" thing is simply a (successful) marketing strategy. They confused computer and operating system, but I guess Apple has always done that.

capywriter's picture
capywriter
5511 pencils

it did make me curious about this new software

Guest's picture
Guest

Photo organizing software exists for a long time and some programs are freeware. Mac does not really bring an innovation and the fact that it comes in the package does not compensate for the initial price, double than for a similar PC with OS included. In conclusion, it doesn't have to do with the discussion Mac vs. PC, but the message is misleading and no real competitive advantage is presented.

Guest's picture
Guest

If people aren't aware of their options, it's the same as having none.

she_kai's picture
she_kai
221 pencils

the ending is quite funny

Emran Hayat's picture
Emran Hayat
832 pencils

poor pc

Creativity is a natural extension of our enthusiasm

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