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Agency: 
Published/Aired: 
July 2010
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Description: 

CCO/ECD: Duncan Milner, Eric Grunbaum, Scott Trattner

Advertising Agency: TBWA\Media Arts Lab, USA
ACDs: Jamie Reilly, Kevin Tenglin
Sr. CW: Pete Figel
Agency Producers: Hank Zakroff, Ben Bragg
Production Co: Epoch Films 
DP: Harris Savides
Editorial Co: Nomad Editing Company, Inc. 
Editor: Glenn Martin, Jared Coller
Post Co: Company 3 
Artist: Brian Robinson, Stefan Sonnenfeld 

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Pregnancy test = being a dad. It's not like 1/3 of pregnancies naturally end before birth, which is why people don't tell their friends during the first trimester. Especially for those who were having trouble trying to conceive in the first place. Thanks for trying to jerk the heartstrings of those who waited till they were old (>30) to try to have kids, Apple.

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