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AIDS awareness: Gangbang

Agency: Jung von Matt, Hamburg, Germany

14 comments

kandi's picture
kandi
204 pencils

Brutally simple.

popdistortion's picture
popdistortion
1594 pencils

Different. Seen a lot of AIDS ads recently. This one is the best from the lot. Speaks the language of the target audience.

Joe Harris's picture
Joe Harris
176 pencils

At first I thought it was "D" for dumb - thinking it could have been a press ad for SARS as well as AIDS.

However, I then noticed a "M" for mpeg and pressed "P" for play.

Afterwards I thought it was "N" for nice.

pindaro's picture
pindaro
526 pencils

niiiiiiiiiice

addyhoch10's picture
addyhoch10
2592 pencils

yess

ceaz's picture
ceaz
2 pencils

Awesome! simple yet strong.

justpassingby's picture
justpassingby
1368 pencils

cheesy

Gilsem's picture
Gilsem
80 pencils

Make That Extra Cheesy

Temple's picture
Temple
9834 pencils

The population of Hamburg must be really sensitive in English speaking ads about AIDS. In fact, they are all magically transformed
into Cannes ad jurors in the eyes of the agency's creatives.

salamandos's picture
salamandos
1947 pencils

possibly they made a german version as well

Leonardo Pastacaldi's picture
Leonardo Pastacaldi
32 pencils

Why do they all guess with words that don't fit, all words that count more of four letters? Don't understand.

njae's picture
njae
68 pencils

those kids never took the game seriously. the same way they dont take sex seriously. this ad was impressive, up to the point where the copy came up. could've been a lot better.

Capitalist's picture
Capitalist
132 pencils

It's a bit vague, will somebody explain this me please...

scorpion_rain's picture
scorpion_rain
6 pencils

A very good idea and executed very well

3 cheers !!!

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