Rodenstock progressive lenses: Soccer Commentator

Advertising Agency: Serviceplan München/Hamburg, Germany
Creative director: Bernd Huesmann
Copywriter: Thorsten Voigt
Art Directors: Sandra Loibl, Julia Pfund
Producer: Florian Leissle, Neue Westparkstudios GmbH
Aired: December 2007

11 comments
:::J:::
haha
nice
love it.
:::J:::
i love the campaign
Funny stuff. Great idea.
Thank you Thorsten Voigt made my day
very good
funny shit
Great, should have won!
Nice ad.
Shortlist Cannes 2008
Funny! So glad for the grasshopper =)
This ad actually shoots itself in the foot. No doubt, a great idea and then; it's repeated far too many times. The power of 3 (illustrations of the idea) would have left this spot with an award. Would have been perfect at 30"
Warren
DraftFCB S.A.
trg
This advert shot itself in the foot, would have been a winner at 30". NB the power of 3!