Mediline: Aging
Advertising Agency: Shalmor Avnon Amichay/Y&R Tel-Aviv, Israel
Chief Creative Director: Gideon Amichay
Creative Director: Tzur Golan
Head of creative team: Yariv Twig
Copywriter: Sharon Refael
Aired: January 2009
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12 Comments
very cool
nice one!!!!
gold lion
it was my idea first!!!!
yosi l.
the text and the method are pleonastic. it's like showing a kid that jumps in a puddle and saying in the copy, now u can jump in a puddle!!
smarter copy is requiered for golden lion... at least that is my hope.
that doesn't mean though that this is not funny-ish.
"U think it's perfect?! Press delete and start again!"
so cute... so innocent... young creatives voting a gold lion for themselves... need to go just 5 minutes in the jungle to know what lions are made of.. good luck guys...
Man, I'm not so sure about the product benefit. I feel like I just lost about 2 years listening to this ad.
whats going on there????????
i can't see the video :(
Oh dear.
Juniors who have seen 15-year-old Mark Nardi radio spots in CA and One Show. I guess at least I should applaud them from ripping off a good writer.
is this a radio ad?
apples
Sharp.
Nice...! :)
NG