Leica: Smile please
Advertising Agency: Draftfcb Deutschland GmbH
Creative Director: Alexandra Höhn
Copywriter: Thomas Völker
Other additional credits: Hastings Music GmbH
Aired: January 2009
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6 Comments
nice&simple
Only 15 seconds, but a full minute's worth of irritation. If I heard this more than twice on the radio, I'd change stations.
this idea been used for 1000 fuckin times... so stop fooling ur ownself that u did smthng very creative...
nice and simple. but if listened too many times can be irritating
irritating, pointless, and overheard
Did the same ad for Energizer batteries 11 years ago! It was a much fresher idea back then.